BATSON IS A FRESH NEW LONDON BASED WOMENSWEAR LABEL, ORIGINATING
FROM AUSTRALIA IN 2011.

BATSON CREATES MODERN FEMININE GARMENTS, WITH A STRONG EMPHASIS
ON DIGITAL PRINTS. INSPIRATION STEMS FROM CONCEPTUAL RESEARCH INTO AREAS
SUCH AS PERIOD ARCHITECTURE TO THE CHEMISTRY OF SCENTS. AN EMPHASISE IS
PLACED ON THESE ELEMENTS TO ENHANCE THE SLEEK MINIMALISTIC CUTS.

EACH COLLECTION TELLS A TALE OF A JOURNEY THROUGH PERSONALLY DEVELOPED
PRINTS AND OFTEN CUSTOM FABRICS. BIANCA BATSON, HEAD DESIGNER IS CURRENTLY
STUDYING AT CENTRAL ST MARTIN'S COLLEGE OF ART AND DESIGN IN LONDON.